Susan Payton

Author Archive: Susan Payton

Susan Payton is the President of Egg Marketing & Communications, an Internet marketing firm specializing in marketing communications, copywriting and blog posts. She’s also the founder of How to Create a Press Release, a free resource for business owners. She’s written three books: DIY Press Releases: Your Guide to Becoming Your Own PR Consultant, 101 Entrepreneur Tips and Internet Marketing Strategies for Entrepreneurs, and has blogged for several sites, including The Marketing Eggspert Blog, as well as CorpNet, Small Business Trends, Chamber of Commerce, and BizLaunch. Follow her on Twitter @eggmarketing . Website: http://www.eggmarketingpr.com

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The Good, the Bad and the Ugly Truth About SEO, and How to Navigate It

The Good, the Bad and the Ugly Truth About SEO, and How to Navigate It

January 27, 2014 | By | Add a Comment

Ah, Search Engine Optimization. That golden ticket we all want to magically appear at the top of search results online. We do everything from write more blog posts to leave sacrifices for the Google Gods, but sometimes it feels in vain. These days, everything from your website to your blog and social media channels are…

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